Customer service is in a crisis mode.  Consider the facts: The American Customer Satisfaction Index stood at a barely passing grade (74) in its first year of measurement (1994).  Today it is still in the low 70’s. 60% of so-called “satisfied” customers regularly switch companies or brands. Last year, over one quarter of a billion […]

This presentation focuses on successful marketers and explores their strategies for success. This lively, interactive session identifies ten universal rules for strategic success with countless clues. Participants can forever shelve their “ad hoc” approach to strategy and can take home an approach that can be implemented the next day. In essence, this approach to marketing […]

“It was a pleasure to hear your presentation. I have never been in a marketing seminar that was half as interesting as you made this one. Thanks for your presentation and inspiration. You have a passion and it shows.”