Posts Tagged 'consumer packaged goods'

“Why 2L?” Ann Bagel Storck. Meatingplace, August 2007.

May 5 2009 No Commented

“For a consumer packaged goods company, I think being on www.secondlife.com makes a great deal of sense.” “If you are trying to portray yourself as a young, healthy, vibrant brand, you have to be where young, healthy, vibrant people are.”

“Shopping Around.” Turscik, Richard. Grocery Headquarters. June 2005.

May 5 2009 No Commented

“The challenge to Consumer Packaged Goods is that we can’t make the same products, have them look the same and distribute the same.  We have got to start looking at this differently.” “We need to follow the customer and see how she or he interacts with that environment and change the presentation accordingly.”