Taco Bell Pushes Higher For Drive-Thru Customers (Literally), Forbes, August 24, 2021
- “A terrific concept that enhances the customer’s desire for convenient, speedy and contactless service,”
- “Like the EZ Pass concept this highlights the ability to quickly pick up mobile orders. When I drive through the EZ Pass lanes I always wonder why people wait in line to pay a toll. Same here.”



by Richard J. George, Ph.D. (2021)
by Richard George & John Stanton